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   以下大部分案例已收集到由我们组织专家编译并由清华大学出版社出版的《国际著名企业管理与环境案例》之中,如有需要,请与我们联系。

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案例目录:

1. THE AES CORPORATION(A)
How to offset these carbon dioxide emission to bring its cost strategy in line with its value system
THE AES CORPORATION (B)
The choice of the Guatemala Reforestation Project
Teaching Note
The AES Corporation case describes a situation in which the executive leadership of an independent power producer tries to balance the conflicting strategies of a) the social and environmental values that he has built the company on, and b) the company's adopted business strategy of using coal-fired power plants to deliver the "least cost" energy to electric utility consumers.

2. ALPHA MOTORS, LTD
Integrating Life-Cycle Environmental Concerns into Product Design
Teaching Note
This case gives students a basic understanding of life-cycle analysis and the issues involved when integrating life-cycle tools into the product design process.

3. AT&T ENVIRONMENT AND SAFETY
Teaching Note
This case shows us how AT&T becomes a leader in E&S and describes a project in which "classic" TQM techniques are used to eliminate an environmental hazard.

4. BAYERISCHE MOTOREN WERKE AG (A)
BAYERISCHE MOTOREN WERKE AG (B)
Teaching Note
This case describes a situation in which the leaders of the recycling group of a major German automobile manufacturer must analyze two separate but related questions: how should BMW modify the vehicle take-back infrastructure and what should the company do with recovered materials.

5. THE BOEING COMPANY: ENVIRONMENTAL MITIGATION COSTS
Teaching Note
This case examines the more than $50 million in environmental mitigation costs that Everett imposed on Boeing before allowing it to expand the aircraft manufacturing plant. With this case, students determine the accounting treatment of these mitigation costs for financial reporting, cost accounting, and federal tax reporting.

6. COOCAFE R.L.
Teaching Note
The objective of this case is to introduce the student to the dangers of a company making environmental claims for a product that is not completely environmentally benign.

7. DANISH BOTTLES (A)
By declaring that all containers of beer and soft drinks must be returnable, the Court of the European Communities had to decide whether Denmark had failed to fulfill its free trade duties under the SEA, or whether Denmark's decision was justified on the grounds of environmental protection.
DANISH BOTTLES (B)
How about the judgement

8. DEJA SHOE(A)
Creating the Environmental Footwear Company
DEJA SHOE (B)
Product Launch
Teaching Note
This case traces the growth of Deja Inc. a company dedicated to produce the environmental product, footwear from recycled or harvested materials and shows the product launch and market results.

9. DOW CHEMICAL COMPANY (A)
The WRAP Program
DOW CHEMICAL COMPANY (B)
Waste Reduction at Bayside
Teaching Note
This case provides an overview of the WRAP program, gives an opportunity to examine the WRAP as an example of an employee-centered initiative aimed at reducing pollution and elaborates on the TQM adapted to the environmental arena.

10. EASTMAN KODAK CASE
Implementation of TQEM at Kodak Park's Utilities Division
Teaching Note
As to the implementation of TQEM in the Utilities Division at Kodak Park, the case deals with the issues of implementing new programs in an era of downsizing, the problems associated with developing long-term preventive environmental programs, and the difficulties of determining the costs and benefits of environmental management programs.


11. ESPRIT INTERNATIONAL
This case describes that Ecollection business department is playing a significant role in building up Esprit culture and marketing strategy.

12. HONDA OF AMERICA MANUFACTURING, INC.
Lean Manufacturing and Environmental Management at Honda
Teaching Note
The company wants to obtain the certification under ISO 14000 environmental management standards. So the case covers the strategic, organizational, and operational decisions involved in one automobile manufacturer's efforts to balance its goals of productivity and high quality with more elusive goal of environmental responsibility.

13. HONEYWELL INC.
A Green Lights /ENERGY STAR Case Study

14. IKEA AND THE NATURAL STEP
Teaching Note
Since corporate policies about the company's impact on natural environment have been integrated into the parent organization, the company faces environmental educational foundation and new growth.

15. THE INTERNATIONAL CLIMATE CHANGE PARTNERSHIP CASE
An Industry Association Faces the Climate Change Issue
Teaching Note
This case offers students a rich understanding of the interplay of science, economics, and politics in the development of international environmental policy.

16. INTERNATIONAL HARDWARE PRODUCTS, INC.
Considering an ISO 14001 Environmental Management System
Teaching Note
The case provides an excellent overview of the ISO 14001 Environmental Management Specification Standard and the issues company faces in choosing to adopt the standard.

17. McDonald's case A: McDONALD'S ENVIRONMENTAL STRATEGY
McDonald's case B1: THE CLAMSHELL CONTROVERSY
McDonald's case B2: McDONALD'S DECISION
McDonald's case C: SUSTAINING McDONALD'S ENVIRONMENTAL SUCCESS
Teaching Note
The McDonald's case series lay the foundation for an active discussion of a broad range of environmental management issues regarding how to develop partnerships between business and environmental groups, how to use LCA for decision making, and how environmental issues impact corporate strategy.
McDonald's case: Note on Life-Cycle Analysis
McDonald's case: Note on the Trash Crisis

18. MOBIL CHEMICAL CORPORATION
Teaching Note
This case study is designed to be used in discussions of management accounting or control and organizational behavior. Fred Schoeneborn, the Mobil's Facilities Management Coordinator, holds no real right over the facilities managers. But he succeeded in making them undertaking a daunting task. His success can be seen as a valuable model for similar efforts.
MOBIL CORPORATION
A Green Lights/ENERGY STAR Case Study

19. MOLTEN METAL TECHNOLOGY 1989-1995(A)
MOLTEN METAL TECHNOLOGY 1996-1997(B)
Teaching Note
The MMT cases tell the story of a high-tech start-up in the hazardous and radioactive waste management field.

20. THE MONSANTO COMPANY : Quest for Sustainability (A)
THE MONSANTO COMPANY: Quest for Sustainability (B)
Teaching Note
Monsanto Company dedicates to the sustainable development and redefines the firm's business strategy along principles of sustainability. Food* Health* Hope is the firm's motto.

21. MULTIPAINT, INC.
Teaching Note
This case requires integration of concepts from managerial and financial accounting and, to a lesser degree, tax, systems and auditing. In addition, it incorporates other legal, ethical and management issues.

22. PACIFIC GAS & ELECTRIC COMPANY (A)
PG&E should decide two related environmental issues. First, should it amend its policies and direct its business operations to accommodate the growing environmental movement? Second, how much reliance should it place on DSM programs as it formulated its electric resource plans?
PACIFIC GAS & ELECTRIC COMPANY (B)
The explanation about the newly adopted environmental strategy.

23. PLATANERA RIO SIXAOLA, S.A.
Teaching Note
While the cost of producing the bananas exceeds the revenues, the owner should considers the next steps and questions how to reduce costs, also considering whether the "Eco-OK" seal had been helpful to him in either increasing distribution or enabling him to charge higher prices for the product.

24. POLAROID CORPORATION: Toxics Use and Waste Reduction
Teaching Note
The TUWR program called for reductions of ten percent of the use of toxic chemicals and the volumes of its chemical waste per year over a period of five consecutive years. Polaroid initiated it. This case reviews the events leading up to the establishment of the TUWR program and summarizes the progress made during its first few years.

25. PORTICO, S.A.
Teaching Note
Portico is questioning whether the strategy if beneficial enough for them to go after the same certification for their new oak doors, as Portico moves to expand their product line to include oak doors.

26. THE PROCTER & GAMBLE COMPANY
Disposable and Reusable Diapers-A Life-Cycle Analysis

27. SPECIALTY GLASS, INC. : Cost Accounting and Hazardous Wastes
The Company, Its Product, and Markets
Teaching Note
The case can be used: 1) as a follow-on discussion on how keeping environmental costs in manufacturing overhead can distort management's understanding of their product's manufacturing costs 2) as a springboard for discussing financial risks and liabilities that are often ignored in traditional costing systems 3) as an opportunity to discuss options available to small medium-size business with limited capital for addressing substantial environmental impacts arising from their operations.

28. ST. CHARLES MEDICAL CENTER
A Green Lights/ENERGY STAR Case Study
Teaching Note
This case is designed to give students an introduction to basic financial analysis, while exposing them to common environmental-related business issues. Especially, unique attention should be paid to the intangibles.


29. TEMPES CORPORATION (A)
Analyzing a New Design Choice
TEMPES CORPORATION (B)
Thinking About Environmental Impacts: Materials, Costs, Performance, Regulations, and Marketing
TEMPERS CORPORATION (C)
Including Environmental Impacts in the Analysis
Teaching Note
The managers must analyze and choose between two re-designs of one of the firm's strategic product lines. One design offers a higher return but is potentially environmentally harmful, while the other is not as attractive financially but is environmentally preferable. The challenge to the firm is to evaluate qualitative data and incorporate it into its decision-making.

30. WISCONSIN ELECTRIC POWER COMPANY (WEPCO) CASE (A)
WEPCO CASE (B)
Teaching Note
The case presents an organization that appears to have or to be in the process of implementing progressive environmental management policies. While WEPCO had done an excellent job of putting new environmental written policy statements in place and forming interdepartmental task forces, it has had problems implementing its program and achieving a balance between emphasis on external and internal environmental issues.

31. WEYRHAEUSER COMPANY: The Next 100 Years
Teaching Note
This case focuses on the company's development since the turn of the century into a leading forest product company and the strategic challenges it faces as it tries to implement sustainable forestry.


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感谢北京大学光华管理学院的协助!
 
 
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